Word of mouth marketing has a new name, Social Media Marketing for doctors. Social Media and Healthcare marketing can quickly bring your practice to the front of the line. It’s not unusual for people to have 200 or even 2000 “friends” on Facebook. When they get excited about something, they tell their friends….all 2000 AT THE SAME TIME! Word can spread quickly but it helps to get into the conversation with your Facebook business page or your YouTube Channel or Twitter profile. Social Media and Healthcare Marketing is about getting your message to the market but you have to go where the market hangs out. They hang out online and often times in Social Networking sites. Get your Facebook page linked to your homepage and extend your presence. We help design professional Facebook pages and customize YouTube channels to reflect your image. We help implement a Social Media strategy that makes sense for your business to maximize your online presence. Get online reviews, showcase your work and gain trust before they even meet you.
Social media marketing for doctors describes the act of using social networks, online communities, blogs, wikis or any other collaborative Internet form of media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, blogs, LinkedIn, Facebook, Flickr and YouTube.
In the context of Internet marketing, social media refers to a collective group of web properties whose content is primarily published by users, not direct employees of the property.
Benefits of Social Media and Healthcare Marketing
- Traffic from the Social Media Network Traffic is great for medical websites where prospective patients get to know you and your services before ever meeting you.
- Brand Impressions Impressions are a result of traffic and more unique sessions on a website. Various forms of social media can drive consistent brand impressions and exposure through targeted communities.
- Links are critical to Search Engine Optimization (SEO). As such, some social media campaigns should be viewed as part of an SEO strategy. Google and other search engines weigh the value of each link and the overall composition of those links as they relate to your website.
- Tagging and Bookmarking Good content, when properly distributed in targeted social networks will in many cases be tagged by users who have accounts in those networks. Tags end up being revisited by friends of those users who originally tagged the content, but also will show up in social network site searches.
Popular Social Networking Websites
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